Apprend Technologies
Live Client management

GoSumo

One inbox for WhatsApp, Instagram, SMS, email and web chat.

GoSumo is an AI client management platform. It unifies WhatsApp, Instagram, SMS, email and web chat into a single threaded inbox, answers the messages that have a known answer, and hands over the ones that do not — with the full history attached.

Specification
CategoryClient communications
Built forService businesses, agencies, clinics
ChannelsWhatsApp · Instagram · SMS · Email · Web
ModeAI-first with human escalation

Interface

Inside GoSumo.

Screenshots pending · representative layout

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Unified inbox — threads across five channels
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Client timeline
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AI reply draft

Capabilities

What it does.

Unified inbox

Five channels collapsed into one thread per client. A conversation that starts on Instagram and continues over WhatsApp reads as one conversation, because it is one.

AI responses

Routine enquiries — hours, availability, pricing, status, rescheduling — answered immediately, in the tone the business actually uses.

Escalation with context

Anything outside the AI's confidence is handed to a person with the history, the channel and the intent attached. Nobody starts a reply by asking the client to repeat themselves.

Client timeline

Every interaction across every channel on one timeline, so the person picking up the thread can see what happened last time.

Response templates

Common answers held as templates the AI adapts per client rather than pastes verbatim.

Team assignment

Threads routed by topic or load, with ownership visible so two people do not answer the same client twice.

Workflow

How it works.

Step 01

Connect the channels

WhatsApp, Instagram, SMS, email and the website widget authorised once each.

Step 02

Teach the business

Hours, services, pricing, policies and tone. GoSumo answers from that, not from a generic script.

Step 03

Let the AI take first contact

Routine messages answered on arrival. Everything else queued for a person, with context.

Step 04

Handle the exceptions

The team works a single inbox of things that genuinely need judgement.

Detail

What’s inside.

Five-channel ingestion — WhatsApp, Instagram DM, SMS, email and embedded web chat
Identity resolution — the same client recognised across channels and merged into one thread
Confidence-gated replies — the AI answers only where it is confident, and says so when it is not
Business knowledge base — hours, services, policies and tone held once and applied everywhere
Assignment and ownership — threads routed to a person with the state visible to the team
Cross-channel history — a single timeline per client regardless of where each message arrived

Client management

Try GoSumo now.

GoSumo is live in production at gosumo.aiknol.com. Open it and judge it on the work it does.